Privacy Policy
Last updated: 2026
1. Introduction
Schoolpicker ("we", "us", "our") is committed to protecting your privacy. This policy explains how we collect, use, and protect your personal data in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
By using our website, you agree to the collection and use of information in accordance with this policy.
2. Information We Collect
Contact Form Submissions
Name, email address, subject, and message content when you contact us.
Analytics Data
Anonymised usage statistics, page views, and browser type collected via cookies.
School Submissions
Information provided when listing a school including name, address, and contact details.
Security Data
IP addresses and login attempt data for security and fraud prevention purposes.
3. How We Use Your Data
- To operate and maintain the school directory and parent tools
- To respond to your enquiries and support requests
- To review and publish school listings submitted through our forms
- To improve user experience through anonymised analytics
- To protect the security and integrity of our platform
We do not sell, rent, or share your personal data with third parties for marketing purposes.
4. Cookies
We use essential cookies for site functionality and optional analytics cookies. Essential cookies are required for the site to work properly and cannot be disabled.
For full details on how we use cookies, please see our Cookie Policy.
5. Data Retention
We retain personal data only as long as necessary to fulfil the purposes described above. Contact form submissions are retained for up to 12 months. Analytics data is anonymised and aggregated.
6. Your Rights
Under UK GDPR, you have the following rights:
- Right of access — request a copy of the personal data we hold about you
- Right to rectification — request correction of inaccurate personal data
- Right to erasure — request deletion of your personal data
- Right to restrict processing — request that we limit how we use your data
- Right to data portability — request a copy of your data in a portable format
- Right to object — object to processing of your personal data
To exercise any of these rights, please contact us.
7. Third-Party Services
We may use third-party services such as analytics providers and content delivery networks. These services may collect anonymised data in accordance with their own privacy policies.
8. Contact
For privacy-related queries or to exercise your data rights, please contact us. We aim to respond to all data requests within 30 days.